
Some things we all can do ……
- Get in touch your old clients who have stopped giving you business. Find out why? And see how you can turn them around.
- Get in touch with all your existing customers and see if they are happy with things.
- Build relations with your customers, be personal wherever you can.
- Give them great deals but try and lock them in for longer tenures. It’s more important right now to cover cost than focus on making a lot of money.
- Retrain your customer service staff and enforce high standards. ‘If you guys do a bad job we may all loose our jobs’ that should clearly send a strong signal to employees.
- Don’t make it difficult for customers to reach you. Don’t make them wait for response and action.
- Empower your staff to make quick decisions and reduce red tape.
- Finally use technology to achieve your customer service goals. Build forums, corporate blogs, social media accounts that build relationships with customers.
It’s clearly a buyers market and may stay like this for sometime. Let’s get our act together or we may be all forced to close shop.