Why Personal Branding Is About Much More Than Your Online Presence

Article Written for Newton Leaders – A career consultancy Personal branding is a concept with many interpretations, yet Jeff Bezos’s definition resonates deeply with me: “Personal brand is what people say about you when you leave the room.” Often, personal branding is mistakenly equated with having an online presence or being a thought leader. However, personal branding encompasses far more. It is built through our interactions with customers, colleagues, leaders,

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The Success or Failure of Digital Transformation is down to organizational culture, values and structure

I recently had the opportunity to witness a high-powered CIO panel on the sidelines of an event that I was attending. These leaders represented the who’s who of the traditional and well-established industries. It was very clear to me that all of them were thought leaders and visionaries when it came to their business. They all knew what it takes from a technology perspective to digitally transform their organization,

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