Presentation focuses on the areas of a) Growing Importance of Social influence and Social capital of people and brands. b) Examples of Social Media disasters both Personal and done by brands that have impacted reputation. c) Importance of Social Media Guidelines and training. d) Listening solutions and identifying influencers for your brand. e) Managing potential Crisis and discuss best known methods to navigate through them.
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The Big Tech Round-up for 2010
With the end of 2010 approaching us in few days , it’s a good opportunity to look back and evaluate all that has transpired in the technology space, some of them have arguably made a big impact in our lives. There are no surprises that most of these breakthroughs have been related to mobility and based on the need for technology to entertain us and make us productive ‘on the go’. Some of these breakthroughs are new innovative technologies that are completely changing the way we do things, but some have been ideas that have been brewing for awhile and have taken flight in 2010.
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Reseller and channel online communities – 1o1
The enterprise community space is definitely hotting up with many organizations looking at linking up their partners and channel customers online in the form of communities or social networks. A simple but structured strategy is needed to make sure we understand what we as principal companies want out of this, and also how the channel can benefit from these communities.
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Social Media World Forum Asia 2010 Rocked!
This week I had the privilege to attend Social Media World Forum (SMWF) Asia and man did it perform to my expectations. This is what happens when you put enthusiastic like minded speakers, exhibitors and delegates in one place, you get a fantastic event. The energy, passion, sharing and enthusiasm at the event was contagious, with everyone getting out their notebooks, netbooks, macs, tablets, smart phones and tweeting & blogging away as the speakers spoke.
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