Why mom is my social networking mentor

The basic philosophy behind ‘social media’ is that relationships matter. Relationships are pivotal in our businesses and in our personal life’s. The seeds of this philosophy have been always sowed deep within me by one very important person in my life which is my mom. Even though she is not on facebook or twitter and there is no software that can measure her influence J she is for me a real life example of a great influencer, here are 5 reasons why ….

Continue reading

Social Media World Forum Asia 2010 Rocked!

This week I had the privilege to attend Social Media World Forum (SMWF) Asia and man did it perform to my expectations. This is what happens when you put enthusiastic like minded speakers, exhibitors and delegates in one place, you get a fantastic event. The energy, passion, sharing and enthusiasm at the event was contagious, with everyone getting out their notebooks, netbooks, macs, tablets, smart phones and tweeting & blogging away as the speakers spoke.

Continue reading

5 lessons i have learnt about 'twitter'

I started using twitter in June of 2008 and back then I used it more as a tool to quickly capture a fleeting thought that previously would go un-captured. I had always been hit by interesting ideas and thoughts in the most inconvenient of places like when I was am on the bus, a movie, an event or even the rest room :). But with twitter I now had an option to get out my PDA and express how I feel about something instantaneously.

Continue reading

Everyone wants to be a Digital marketer

In my enthusiasm to contemplate my next move, I have been evaluating various sales and marketing job roles at my work place and as expected one of the jobs that surfaced on my wish list was Digital Marketing. But as I considered my pitch to reach out to the right people in the organization I realized that there are tons of people lining up for the same.

Continue reading